Halifax, NS – 10 August 2007 – DHX Media Ltd. (AIM & TSX ticker: “DHX”), a leading independent international producer and distributor of television programming and interactive content, has completed a licensing sale of 254, 30-minute episodes of the hit Canadian comedy show, This Hour Has 22 Minutes. This sale to The Comedy Network of Canada is for exclusive specialty television broadcast and non-exclusive broadband rights for Canada for approximately three years. Also under the agreement, DHX Media grants the same rights for all new seasons of the show that may be produced. This is the first licensing deal of the properties acquired in December and provides further evidence of DHX Media’s ability to exploit rights across multiple platforms by leveraging its existing distribution capabilities.
About This Hour Has 22 Minutes
This Hour Has 22 Minutes is recognized as Canada’s longest running independently produced comedy series, with 25 Gemini Awards to its credit. The series, originally produced for the CBC, provides a weekly half-hour of political satire and garners an audience of one million viewers per week. Now entering its 15th season with over 290 episodes produced and broadcast to date, this property continues to provide an important source of, and serves as an incubator for, comedic talent.
For more information, please contact:
DHX Media Ltd.
Dana Landry – Chief Financial Officer
David A. Regan – EVP Corporate Development & Investor Relations
+1 902-423-0260
AIM Nominated Advisors: Canaccord Adams Limited
Neil Johnson
Erin Needra
+44 (0) 20 7050 6500
About DHX Media Ltd.
DHX Media Ltd. is a leading international producer and distributor of television programming and interactive content with an emphasis on children, family and youth markets. DHX Media Ltd. is listed on AIM and on the Toronto Stock Exchange. DHX Media’s production companies, Decode Entertainment and Halifax Film, are the producers or co-producers of 11 original television series or theatrical releases currently commissioned for production and maintain a growing library of over 1,700 half-hours of mostly children and youth-oriented television productions. www.dhxmedia.com
Disclaimer
Certain statements herein may constitute forward-looking statements, including those identified by the expressions ‘‘may,’’ ‘‘will,’’ ‘‘should,’’ ‘‘could,’’ ‘‘anticipate,’’ ‘‘believe,’’ ‘‘plan,’’ ‘‘estimate,’’ ‘‘potential,’’ ‘‘expect,’’ ‘‘intend’’ and similar expressions to the extent they relate to the Company or its Management. These statements reflect the Company’s current expectations and are based on information currently available to Management. These forward-looking statements are subject to a number of risks, uncertainties, assumptions and other factors that could cause actual results or events to differ materially from current expectations, including the matters discussed under ‘‘Risk Factors’’ contained in the Company’s prospectus dated May 12, 2006. These forward-looking statements are made as of the date hereof, and the Company assumes no obligation to update or revise them to reflect new events or circumstances.