Investor News

DHX MEDIA AND SONY PICTURES ANIMATION’S CLOUDY WITH A CHANCE OF MEATBALLS TV SERIES GOES GLOBAL

Halifax, NS – 5 October 2015 – DHX Media (“DHX” or the “Company”) (NASDAQ: DHXM; TSX: DHX.A, DHX.B), a key player internationally in the creation of content for families and children, has signed a far-reaching deal with Turner Broadcasting for the new animated television series Cloudy with a Chance of Meatballs: The Series based on the Sony Pictures Animation blockbuster film franchise.

 

The 26 x 22’ animated series which DHX Media is producing with Sony Pictures Animation, commissioned by TELETOON in Canada, has been picked up by Turner Broadcasting for its second flagship kids channel, Boomerang across EMEA, APAC, and Latin America.

DHX Media handles global television, licensing and merchandising and non-US home entertainment rights to Cloudy with a Chance of Meatballs: The Series (Sony will distribute home entertainment in the US). The series is being produced at DHX’s animation studio in Vancouver, BC.

The 2009 mouth-watering animated feature comedy Cloudy with a Chance of Meatballs and its 2013 sequel, Cloudy with a Chance of Meatballs 2, were produced by Sony Pictures Animation, and distributed by Columbia Pictures. Both films were critical and commercial successes which grossed a combined $510 million in theaters.  

Josh Scherba, SVP Distribution at DHX Media said: “Cloudy with a Chance of Meatballs has a huge global fan-base following the successful movie franchise and we are confident that the equally whacky and wonderful TV series will resonate with children and families globally.”

Cecilia Persson, VP of Acquisitions & Co-Productions, International at Turner Broadcasting commented: “As we continue to expand our programming line-up, we’re on the look-out for great content that whole families can enjoy. Cloudy with a Chance of Meatballs offers exactly that and we’re delighted to have acquired the series for Boomerang right across our international markets.” 

Rick Mischel, executive producer at Sony Pictures Animation, added: “We’re really excited to see the comedy and heart of Cloudy packed into a TV Series.  This brand has fans worldwide, and now they get to go back and see all the adventures of Flint and Sam as teenagers.”

Cloudy with a Chance of Meatballs: The Series takes place before the giant food fell from the sky. The series is a prequel where Flint Lockwood is a tween unlike any other kid in town. After all, Swallow Falls is a blue-collar place where the whole economy is built on sardines and currently business is BOOMING! Everyone loves those oily little critters. But Flint suffers from NFD: non-fish-related dreams. He wants to be a serious scientist and maybe one day not have his inventions blow up in his face and end in disaster. Along for the ride is his best friend Sam Sparks, the new girl in town, and wannabe school reporter. Together, these two outsiders have a lot of laughs and adventures and share a simple dream: to help their fellow Swallow Fallians by inventing sure-fire gizmos that have gotta be better than sardines, right?!

Of course, all of the characters from the movies are back for the series including Flint’s father, Tim, a man of few words and even fewer expression; Steve the monkey, Flint’s sidekick and totally unreliable lab assistant; Mayor Shelbourne, the man who won his last term on a pro sardine platform; Brent, a local celebrity who still models babywear even though he’s a teenager; Earl who isn’t a cop yet, but is working an even tougher gig…as a school gym teacher; and Manny, the shockingly capable kid who runs the school’s audio-visual department and anything else he touches.

For any other information, please contact:

Trade Media: Aimee Norman at DDA Blueprint PR
aimee@ddablueprint.com
+44 (0) 20 8985 4708

Financial Media: Shaun Smith – Director, Corporate Communications, DHX Media Ltd. 
shaun.smith@dhxmedia.com
+1 416-977-7230

Investor relations: David Regan – EVP, Corporate Development, DHX Media Ltd. 
david.regan@dhxmedia.com
+1 902-425-3814

About DHX Media
DHX Media Ltd. (www.dhxmedia.com), a key player internationally in the creation of content for families and children, is recognized globally for such brands as Yo Gabba Gabba!, Caillou, Teletubbies, In the Night Garden, Inspector Gadget, Johnny TestSlugterra and the multiple award-winning Degrassi franchise. The Company is owner of the Family suite of channels, operated as DHX Television. DHX Media Ltd. markets and distributes its library of more than 11,000 half-hours of entertainment programming worldwide, and licenses its owned properties through its dedicated brand-management and consumer-products business, DHX Brands. DHX Media Ltd.’s full-service international licensing agency, Copyright Promotions Licensing Group Ltd. (CPLG), represents numerous entertainment, sport and design brands. With offices in 15 cities worldwide, including Toronto, Vancouver, Halifax, Los Angeles, London, Paris, Barcelona, Milan, Munich, Amsterdam and Beijing, DHX Media Ltd. is listed on the NASDAQ Global Select Market under the ticker symbol DHXM, and on the Toronto Stock Exchange under the ticker symbols DHX.A and DHX.B. 

About Sony Pictures Animation
Sony Pictures Animation produces a variety of animated and family entertainment for audiences around the world.  The studio is following its worldwide comedy hits—the record-breaking monster comedies Hotel Transylvania and Hotel Transylvania 2, the hybrid live action/animated blockbusters The Smurfs and The Smurfs 2, and the mouth-watering Cloudy with a Chance of Meatballs movies—;the fully animated reboot Get Smurfy in March 2017; the inspirational story The Lamb in December 2017; and an animated Spider-Man feature from the minds of directors Chris Miller and Phil Lord in Summer 2018.  The studio, in conjunction with Aardman Animations, has produced two critically acclaimed feature films:  the CG-animated family comedy Arthur Christmas; and the Academy Award® nominated stop-frame animated high-seas adventure, The Pirates! Band of Misfits.  In 2007, Surf’s Up also received an Academy Award® nomination for Best Animated Feature Film.  The division, whose first feature film Open Season led to a very successful movie franchise including the upcoming Open Season: Scared Silly in Spring 2016, turned 10 in 2012.  Sony Pictures Animation is a division of the Sony Pictures Motion Pictures Group.

About Cloudy with a Chance of Meatballs
Cloudy with a Chance of Meatballs follows the adventures of Flint Lockwood, an eccentric young scientist whose awkward demeanor and half-baked inventions – ratbirds, spray-on shoes, and talking monkeys – have made him an outsider in his hometown of Swallow Falls. All that is about to change with his latest contraption: the Flint Lockwood Diatonic Super Nano Dynamic Food Replicator (or FLDSNDFR for short), a miraculous machine designed to make sure nobody ever goes hungry again. But when his creation leaves the whole world in a pickle, the forecast goes from sunny to Cloudy with a Chance of Meatballs  Based on the best-selling book by Judi and Ron Barrett, Cloudy with a Chance of Meatballs is directed by Phil Lord and Chris Miller (writers and directors of “The LEGO Movie”); produced by Pam Marsden (“Dinosaur”). The CG animation was created by Sony Pictures Imageworks.

Cloudy with a Chance of Meatballs 2 picks up where Sony Pictures Animation’s mouth-watering comedy left off. Inventor Flint Lockwood thought he saved the world when he destroyed his most infamous invention – a machine that turned water into food causing cheeseburger rain and spaghetti tornadoes. But Flint soon learns that his invention survived and is now creating food-animals – “foodimals!” Flint and his friends embark on a dangerously delicious mission to battle hungry tacodiles, shrimpanzees, hippotatomuses, cheespiders and other foodimals to save the world – again! Columbia Pictures presents a Sony Pictures Animation film, Cloudy with a Chance of Meatballs 2.  With the voices of Bill Hader, Anna Faris, James Caan, Will Forte, Andy Samberg, Benjamin Bratt, Neil Patrick Harris, Terry Crews, and Kristen Schaal. Directed by Cody Cameron and Kris Pearn. Story by Phil Lord & Christopher Miller and Erica Rivinoja.  Screenplay by Erica Rivinoja and John Francis Daley & Jonathan Goldstein. Inspired by the book Cloudy with a Chance of Meatballs written by Judi Barrett & illustrated by Ron Barrett. Produced by Pam Marsden and Kirk Bodyfelt. Executive producers are Phil Lord and Christopher Miller. Music by Mark Mothersbaugh. Imagery and Animation by Sony Pictures Imageworks Inc.

About Turner International
Turner Broadcasting System International operates versions of core TBS brands, including CNN, TNT, Cartoon Network, Boomerang and Turner Classic Movies, as well as country- and region-specific networks and businesses in Latin America, Europe, the Middle East, Africa and Asia Pacific. It runs Pay- and Free-TV-channels, as well as Internet-based services, and is a commercial partner with various third-party media ventures; it teams with Warner Bros. and HBO to leverage Time Warner’s global reach. TBS operates more than 170 channels showcasing 32 brands in 37 languages in over 200 countries. Turner Broadcasting System International, Inc. is a subsidiary of Turner Broadcasting System, Inc. (TBS), a Time Warner company.

Disclaimer: This press release contains forward looking statements with respect to DHX Media including the completion of a production, and the ability of the Company to successfully market and sell the content. Although the Company believes that the expectations reflected in such forward looking statements are reasonable, such statements involve risks and uncertainties and are based on information currently available to the Company. Actual results may differ materially from those expressed or implied by such forward-looking statements. Factors that could cause actual results or events to differ materially from current expectations, among other things, include risk factors discussed in materials filed with applicable securities regulatory authorities from time to time including matters discussed under “Risk Factors” in the Company’s Annual Information Form for the year ended June 30, 2014, and annual Management Discussion and Analysis, which form part of the Company’s registration statement on Form 40-F filed with the United States Securities and Exchange Commission. These forward-looking statements are made as of the date hereof, and the Company assumes no obligation to update or revise them to reflect new events or circumstances, except as required by law.